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Tuesday, August 4, 2009

Perceived Value - The Art of Making Your Product Look Like It's Worth 20 Times What You Are Charging For It

Perceived Value - The Art of Making Your Product Look Like It's Worth 20 Times What You Are Charging For It. Copyright © Internet Warriors. All rights reserved.
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Here's another technique that is perfect for Internet marketing.

Increasing the perceived value is easily done by simply adding bonuses that cost you little or nothing to add and create a 'package deal'! Let's say you are selling a book on getting to the top of search engines.... You could add 2 or 3 web marketing reports you found as bonuses.

You could add some free software you discovered that made your job 100 times easier, you could add this e-book you're reading now and so on. Write down every benefit the reader will get from theses bonuses and make a bulleted list of them!

This can make your $29.95 book seem like it's worth $229.95! Look for things that can go along with your product as bonuses but yet cost you very little to produce. With a little effort you can easily make your current product seem like it's worth 20 times what you are charging for it. It will actually be worth more than you are charging if you put some good bonuses together. And that's great - it cost you nothing extra and will blow your sales through the roof. Everybody wins.

(P.S. UPDATE: I've just added the powerful book "How To Make Maximum Profit In Minimum Time" to the Warrior site. This book is written by marketing guru Peter Sun. 104 pages of genius marketing ideas.

What to expect inside:

* How To Make Up To $10,000 A Week (or more) From Tiny Classified Ads And Two-Step Marketing
* How To Make An Extra $100,000 A Year Publishing Your Own Newsletter
* How To Steal Customers From Your Competitors
* How To Get $25,000 In Free Advertising For Your Business Each Year..And Much More...

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